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Boutique cruise line, Azamara, is experiencing strong numbers as a result of their recent 2022-2023 deployment announcement and the brand's resilient loyalty base. During the first week of opening for sale, the brand experienced three times more bookings for its new voyages compared to last year’s deployment announcement of 2021 and Winter/Spring 2022 itineraries.
“Despite current global challenges, we are pleased to see that travel partners and cruisers have a strong interest in our new voyages, says Azamara's Chief Operating Officer, Carol Cabezas. “We value our resilient trade partners and loyal guests, as they are driving this performance. This demonstrates that they want to sail with Azamara again as soon as it is safe to do so.”
The strong demand in their 2022/2023 deployment follows a very successful launch of Azamara’s Double Upgrade + Double Points promotion. Compared to the same time frame prior, bookings increased 55% following the launch of the promotion, demonstrating even more pent-up demand for guests wanting to travel with the brand.
Azamara has revealed that guests continue to show a big interest in their country-intensive voyages, with three of the four most popular destination intensive itineraries being in Northern Europe. Additionally, the top five voyages for guests include the British Open itineraries, which are proving to be most popular for 2022, followed by the Suez Canal Europe to Asia, Dubai World Cup, Scotland Intensive and Suez Canal Asia to Europe itineraries.
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Croatia has seen a sort of transformation recently, one that has taken it from a hidden gem of coastal delights to one of the hottest travel destinations in Europe. What makes this small Balkan nation so appealing? It could be the brilliant sapphire waters of the Adriatic and spectacular white beaches. Or maybe it’s the medieval architecture and walled towns steeped in history begging to be uncovered. Or perhaps it’s the friendly, welcoming people and unique folk culture.
155 nights. 37 countries. Explore every corner of the globe on Azamara’s 2025 World Voyage. A leader in Destination Immersion® experiences, Azamara continues to bring guests to bucket-list destinations, providing immersive travel moments while delivering service excellence.
Just like every snowflake is unique, so is every individual and their approach to travel. Some people value staying connected while they travel, while the fashionista in your life might prioritize wardrobe changes. The aspiring photographer might have a carry-on filled with camera equipment, and someone drawn to wellness may need their portable workout gear on every trip!