Azamara's New Ownership Updates

Azamara's New Ownership Updates

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Stay Up to Date with the Latest Information

As of August 30, 2023:

Currently, Azamara Circle and Captain’s Club members earn points cumulatively in both programs. After the sale of Azamara to private equity firm Sycamore Partners, we announced that loyalty members who sail on Azamara or Celebrity, continue having reciprocity and earn cumulative loyalty points until February 1, 2023.

After February 1, 2023, Azamara Circle Members will no longer earn cumulative points and have reciprocity with Celebrity Cruises and Royal Caribbean International. Although this may take some getting used to, this is great news for all of us. Having our own independent systems allows us to implement loyalty program suggestions and improve pre- and post-cruise guest experiences more effectively.  

We thank you for your patience as we work through details. We will continue to keep you up to date with more updates and reminders in the coming months. In the meantime, please see the frequently asked questions below. 

Bookmark this page to stay up to date.

TRANSITION FAQs

  • How will the sale of Azamara affect my Captain's Club and Azamara Circle Account?

    Celebrity Captain’s Club members and Azamara Circle members will keep their existing points to date and maintain their status with Celebrity Cruises and Azamara. Until February 1, 2023, points will continue to be earned cumulatively in both programs. This also means that we will retain the loyalty points you've earned on any Celebrity sailing that concludes on or before February 1, 2023.

  • As an Azamara Circle member, will I have status and points with Celebrity's Captain's Club if I’ve only ever sailed with Azamara?

    Yes. Captain’s Club points are currently earned for both Azamara and Celebrity sailings. Members will keep any points previously earned from sailings on either cruise line.

  • As a Captain's Club member, will I continue having status and points with Azamara if I have only ever sailed with Celebrity?

    Yes. Celebrity past guests will continue to have status points with Azamara if they only sailed with Celebrity until February 1, 2023.

    After February 1, 2023, Celebrity Cruises-acquired points will only be protected and transferred to our new program if you have sailed on and completed a sailing with Azamara by that date.

  • Will the reciprocity benefits between Azamara Circle and Royal Caribbean Crown & Anchor Society continue?

    Reciprocity benefits between Azamara Circle and Crown & Anchor Society for applicable tiers will remain the same until February 1, 2023.

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